NOVEMBER 7 · DRAFT COMPETITION FORMAT

CUPEC
Value Creation
Challenge.

Pick a company. Propose a fair market price and structure the deal. Explain your strategy, the numbers behind it, and your 3-, 5- and 10-year plan to grow the business and create value for investors.

Start with the database provided. Use the company database on this website, including the company profiles, five-year financial records and linked DBD sources, as the foundation for your proposal. Cite any additional sources and clearly label your assumptions.

  • The company & deal. What is it worth, what stake would you buy, and how would you fund and structure the investment?
  • The strategy & numbers. What would you change? Show revenue, costs, profit, cash flow and investment needs, with clear assumptions.
  • The investor plan. What happens in years 3, 5 and 10? Explain whether you would keep growing, hold for income, or exit—and how investors benefit.

THE RESEARCH LIST

Which business would you buy?

Download the full case pack ↗

2025 / 2568 · Total revenue and net profit, THB millions. Each PDF is a CUPEC summary of DBD data, with a link to the official record.

Figures apply to the named legal entity, which may contain multiple brands. These are hypothetical acquisitions; the businesses are not being advertised for sale.

SIDE BY SIDE

Same questions. Different businesses.

Choose up to three companies below.

THE BRIEF

Make the case.
Then make the plan.

Rules & draft criteria PDF ↗
  1. Pick a company.

    Choose one of the ten businesses in the company database provided on this website. Use its company profile, financial history and linked source documents to understand how it makes money. Build your analysis from these materials and clearly label any additional research or assumptions.

  2. Propose a fair market price.

    Explain what you think the company’s equity is worth and why. Show the financial evidence, valuation method and assumptions behind your price.

  3. Structure the deal.

    State the stake you would buy, what you would pay, how you would fund it, and how you would treat debt and cash. Explain ownership, decision rights and any further investment.

  4. Build your strategy and 3-, 5- and 10-year plan.

    Explain what you would do, when, and how it creates value. Show the revenue, costs, profit, cash flow and investment needs you are working toward. Separate filed numbers from your forecasts.

  5. Explain the plan for investors.

    Would you keep growing, hold for income, or sell? Explain the timing, expected returns and risks. If you propose an exit, identify the route, likely buyer, valuation and proceeds for your stake.

How proposals could be assessed · draft

Evidence quality · purchase-price reasoning · practical strategy · coherent milestones and financial targets · credible investor outcome.

No scoring weights, team-size rules, deadline or pitch length have been set. These criteria are proposed for organizer review.

How to use the DBD database

Search the 13-digit registration number. Open ข้อมูลงบการเงิน → งบกำไรขาดทุน. Select 2568 for 2025. Read รายได้รวม (total revenue) and กำไร(ขาดทุน) สุทธิ (net profit/loss). On smaller screens, scroll horizontally to the newest columns.

State your source and financial year. Clearly label assumptions where public information is incomplete.

YOUR INVESTMENT PROPOSAL

Put your reasoning on paper.

Draft not started

Your draft saves in this browser. When your team is ready, review your answers and submit them to CUPEC. You can also export a backup or save a PDF.

Your company. Your team.

Each company's answers are saved separately. Switching companies keeps your other drafts.